Matthew the horse

Looked again into people who work within music. Although the work couldn't be further from what i want to achieve i think its good to look at people who communicate with a selected niche audience knowing what appeals to them and what doesn't.

More ICFF

As im adopting a given logo and brand ID im just looking at ways of making that given logo and branding a different atheistic using textures, half tone etc. I need to create a technoish look but with going to into machines, robots space. i feel that ICFF have achieved this in the above work.

also just liked the layout of the letterhead at the top i want to create something similar with a contempory feel that is useable, this will give a more professional feel to the brand.

ICFF

Decided to look at studio that have delt with the same sort of audience that i shall be trying to communicate to. Producing something of this look/ appeal would meet the the clients wants and needs as well as appealing to the target audience.

italy based dj and producer alex d'elia asked us to create a standard sleeve artwork for his upcoming sublabel frequenza limited.
the artwork is based on the idea to keep the main sleeve for every release but to change the colour of specific parts on the labels. this concept helps the label to get a continuous design and hence a high recognition value and emphasises the quality of the music. furthermore it saves money and is a good way to get a lot for a low budget. that can be pretty useful in the hard fought music market.

Felt the last point made was a interesting, keeping down cost of production is a key element to the brief as there is a very limited budget/ if any.

BME entry

BME Initial Advertising Concept from DrPockets on Vimeo.

Thomas cook advert

This advert gave me the idea's for peoples mundane boring life or people who arn't happy with what there doing.

Just another example into how a advert can be used in a number of media's. this is the print advert, the tv ad is available to view below on a previous post.

Visual variations.

I thought i would into how TV advert can use the same visual appearance in both motion graphics and print. I thought a good example of this is how apple have used a visual tie through out the i-pod advertising both on screen and in print. I shall try to use this ideas to push my original story board concept ideas into other forms of media.

Advert reasearch

http://www.youtube.com/watch?v=EU-3I3z6-sk&feature=related

HAHAHAHAHHAHAHA

Advert reasearch

Advert reasearch

Advert reasearch

http://www.youtube.com/watch?v=J9KPR_YpuN0&feature=related

Just another example of how humor is used in TV advertising.

Advert reasearch

Advert reasearch

Advert reasearch

Visual research

More visual research into promotional literature from the Baltic Mill in Newcastle. After discussing with Mitch we have agreed on the clean clinical look with a hand rendered image twist. This will create a look that has richness and essence and at the same time the hand rendered illustration will show the fun and interactivity of the institution.

I suppose it also gives the idea of parent and child, clean, legible type = parent and hand rendered red and blue illustration = child.

Branding and website's

This is the kinda of visual we want to be aiming for, clean and professional means its legible and easy to understand. We want to add colour and images to bring out the fun element of our client.

























This is the current BME website and also the madame tussauds website, i have no intention of design a site but i feel that the visual representation is present on the sites.

These two websites for me are cluttered and give off a look of a template. I understand they work and maybe are on the safe side but they just don't represent the client and what the experience is well enough.

So after deciding on our rationale i decided to look at the website of similar tourist and entertainment institutions. I felt that the website of the BME was something that could be re-worked to look more cutting edge and professional. This approach then could be used for the other material and promotion.

DVD interface's

These are DVD screen grabs of interfaces that have been designed by Eye Chart. All the above DVD interfaces have a strong visual connection to the subject matter. This is something i would like to recreate with my DVD interface.

My friend... Dan jones

this is Dan Jones awesome stop motion and motion graphics. check his website here.

DVD packaging

Final crit work.

All of the below information has influenced my design decision's in some form or manor. I have tagged the most relevant stuff under the tag 'final crit'.

BOY81

Black + White + Sick.

Sorsapukki

Nice and simple very legible illustration's again a similar look to want i intend to create for my motion graphic.

Happypets

This work has a hand rendered feel that i would like to recreate for the design direction of my motion graphic which appeal to my audience. check out happypets.ch

Kate Morros

This work has the feel and look that i intend to create for my motion graphic. It appeals to the "MTV Generation" and at the same time links in with my concept 'taking it back'. Very similar look to the 80's hip hop flyer that first inspired me.

ABOVE part 4

ABOVE part 3

ABOVE part 2

ABOVE

Some one I've been looking at for inspiration is ABOVE. His work seems to be more restrictive than most other graffiti artist's resulting in a more traditional look to his typography. The type is much more ledigble because of this and result's in a clearer message.